On-page SEO

On-page SEO improves a website’s rankings for specific keywords.
Because search engines can’t read, on-page SEO includes data that helps the robots organize and understand your content.

 Factors of on-page optimization are:

• Keyword-rich title tags

• Headers and formatting of content

• URLs that include meta descriptions

• External and internal links

How to avoid the 6 most common SEO mistakes
21 Oct

How to avoid the 6 most common SEO mistakes

Sarah Kuhn0 CommentsSEO, ,
Not sure why you're not number one on Google for your main keywords? You could be making a mistake that a lot of website owners make. It happens all the time. A lot of websites, from small local firms to big corporate ones, are making the same mistakes. Here, we'll go over some of the most common SEO problems we run into. We'll also talk about how to avoid or fix them. Check this list to make sure you're not going to make any of these popular SEO mistakes. First, we'd like to talk about how we see SEO: as…
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Ecommerce On-Page SEO
06 Jul

Ecommerce On-Page SEO

Sarah Kuhn0 CommentsSEO,
In this article, we'll talk about the most important factors for on-page SEO and organic traffic for ecommerce sites. On-page SEO can boost your e-commerce site's ranking, engagement, traffic, and leads. People seek products first (usually on Google). They typically compare prices and features, check reviews, and find advice. Moreover, you're losing consumers and earnings if your website isn't displayed when people search for your products. Look at some important on-page SEO techniques to boost organic traffic. 1.Keyword research and optimization for ecommerce on-page SEO Use the right words to be found, as we always say, and this is critical…
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SEO trends 2022
16 May

SEO trends 2022

Sarah Kuhn0 CommentsDigital Marketing, SEO, , ,
What should SEO professionals focus on now?SEO trends seek a magic bullet every year. We discuss reverse engineering's latest trends.While there are "hot" approaches, SEO's basics haven't altered in a lot longer.Instead of chasing algorithm flaws, focus on the basics. 1.The basics remain the same. SEO basics haven't changed since link-based algorithms like Google's PageRank.Life is unpredictable, according to Google.If you accomplish these five things for each search you would like to rank on, you will rank.Here are my five SEO pillars: • Code Your marketing approach is built on the coding of your website.We need to code this site so search engines may quickly find your fantastic content.Your website's code won't make you rank, but it can prevent you from doing so. • Content Words have meaning.Prospects require comprehensive content on your website.You need content…
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Google Ranking Factor – Cumulative Layout Shift (2021 News)
11 May

Google Ranking Factor – Cumulative Layout Shift (2021 News)

Sarah Kuhn0 CommentsSEO
Learn what Cumulative Layout Shift (CLS) is, how it occurs, how to monitor it, and why it is a Core Web Vitals measurement. A Cumulative Layout Shift (CLS) is a Google indicator that shows an event related to the user experience; it became a ranking factor in 2021.Because of this, it's important to know what CLS is and how to optimize for it. What is Cumulative Layout Shift? CLS refers to the sudden movement of web page elements when the page is downloading. Fonts, photos, videos, contact forms, buttons, and other forms of content have a propensity to induce shift.It…
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Free Google Certification Course?
05 May

Free Google Certification Course?

Sarah Kuhn0 CommentsDigital Marketing, SEO, , ,
As many of you know, Google Digital Garage events are designed to promote the online certification program, meet professionals, ask questions, and be coached through the fundamentals in this more social community. And yes, there is such a thing as a free Google certification course. A Guide to Google Certifications They fall into three categories: A list of Google Career Certifications in IT Support, Data Analytics, Project Management, UX Design, and Android Development. Coursera offers paid Google career certificates. These are free Google Digital Marketing Certificates. Online marketing, social media marketing, cloud training, machine learning, and other topics are covered.…
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SEO Strategy: Authority, Experience, and Relevance
28 Apr

SEO Strategy: Authority, Experience, and Relevance

Sarah Kuhn0 CommentsSEO, ,
Your content's chances of being found organically will rise as long as you concentrate on these three pillars in your SEO marketing strategy. According to experienced SEOs, the most successful websites in organic search have the correct blend of high-level basics and technical know-how. In Google's Search Rater Quality Guidelines, the concept of E-A-T (Expertise, Authority, and Trustworthiness) has received a lot of attention in recent years. There is a growing consensus that these are the most fundamental elements of SEO. Although SEO strategy E-A-T may be helpful for some websites, it only focuses on content. A comprehensive SEO strategy…
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How to Increase Website Traffic? Practices (Free and Paid)
31 Mar

How to Increase Website Traffic? Practices (Free and Paid)

Sarah Kuhn0 CommentsSEO
Having a catchy domain name, a nice layout, and good content isn't always enough to drive traffic. Even the most visually appealing website can suffer from poor web performance. Even valuable and well-researched articles will be useless if no one sees them. After creating a website and its content, you must learn how to drive traffic to it. As a result, more visitors means more money. This article will teach you how to increase website traffic. Paid vs. Organic Search Traffic Website traffic is classified as organic or paid. Organic traffic comes from search engines like Google and Bing.Paid traffic…
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Special Edition: Copywriting tips
24 Mar

Special Edition: Copywriting tips

Sarah Kuhn0 CommentsDigital Marketing
Copywriting is not just a profession; it's a vocation. Writing fantastic copy is not a skill in and of itself. It is a creative process. We've scoured the web for the best copywriting advice from professional writers. Discover how they approach each piece of writing, what they prioritize, and how they structure their content to accomplish a goal. When discussing ecommerce and how to sell products, one of the first questions is whether the product solves a problem (i.e., does it cure the customer's pain). Thus, the first thing you can do is to determine whether your concept of good…
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How and for what are using tags?
15 Mar

How and for what are using tags?

Sarah Kuhn0 CommentsSEO
It's no secret that tags are in vogue these days. We use hashtags to help people locate our posts on Instagram. On the other hand, if you use tags in this manner on your WordPress site, it will have a negative impact on your SEO. Even if you believe you don't use them much, you should still read this article. As part of this post, I'll discuss how tags operate and why overusing them might have a negative impact on your search results. After that, I'll explain how to make use of them (because they're not inherently terrible). In the…
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SEO for blogs: Create and manage website categories
11 Mar

SEO for blogs: Create and manage website categories

Sarah Kuhn0 CommentsSEO,
You write a great blog article, and you want it to improve your site's rating, right? You want people to read your information immediately, but you also want them to be able to go back and read it afterwards. As if that weren't enough, you'd also want new visitors to peruse your prior blog posts. Ideally, you'd want to see them become regulars on your blog. That being the case, why are older blog postings so often relegated to some kind of archive? You put in a lot of time and work into creating your material. You don't want your…
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