22
Jul
A good content strategy helps you set goals, prioritize, and maximize efficiency. How to make one. Content marketing requires a plan to reach certain goals. You need a clear, well-thought-out plan to increase revenues, leads, or page views. Content strategy is needed. Here's what you need. What Exactly Is Content Strategy? Content strategy is a collection of methods for developing and managing content. It employs blogs, videos, podcasts, and social media to achieve corporate goals. It's not content marketing, but your master strategy. What are content strategy's elements? Good marketing has eight appendages, like an octopus. Let's construct them in…